Customer Benefits
Rewards with more ways to be useful.
Project Loyalty’s proposed infrastructure would let customers use eligible reward value across participating programs under agreed rules. Availability would depend on company participation, integration, and program terms.
Would I need a new app?
Our intended approach is to work through participating companies’ existing customer experiences where integrations permit. The implementation will determine the actual experience.
Are brand examples already participating?
Brand examples do not indicate participation or endorsement. Confirmed availability will be communicated when approved.